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BY SAM | PUBLISHED: OCTOBER 18 2011
All those fancy creative agencies out there will tell you they do 'blue sky thinking' . . . we get Ickle to do ours for us!!
BY GILL | PUBLISHED: OCTOBER 05 2011
Finally, printed media meets online content head-on, for completely 'joined up' marketing. It's everything we've been dreaming of . . .
If you have no idea what we're talking about - let us explain. QR codes are those funny little black and white boxes that are starting to appear on magazine ads, posters, takeaway menus and a host of other printed materials. All you have to do is download a QR reader to your smartphone, hold it up to the QR code and hey presto - you're automatically taken straight to that company's website - or to a specific page within it, if that's how the code has been set up.
Getting your own QR code is also dead easy - just Google 'QR code generator' or have a look at www.qrstuff.com - and follow the really simple instructions. You'll have your own code in no time. Or of course just ask us to add one to your next piece of printed literature!